Datesort ascending Title Publication Pay/Free
6/2016 B2B Marketers Must Step Up to Support Sales eMarketer $
6/2016 Use Customer Journey Analytics to Align Marketing and Digital Commerce Gartner $
6/2016 Customer-centricity and marketing attribution: Here is why it matters and how to get started Applied Marketing Analytics $
6/2016 Develop a Strategic Plan to Integrate Your Customer Engagement Hub Gartner $
6/2016 Mobile Consumer Behavior Is Disrupting Marketing, Learn How to Take Advantage Gartner $
6/2016 The 2016 Social Video Forecast eMarketer Free
6/2016 Using lift-testing to measure the true value of digital marketing in the cross-device world Applied Marketing Analytics $
6/2016 The Life Stages of Mail Royal Mail Free
6/2016 Emotionally engaging customers in the digital age: the case study of "Burberry love" Journal of Fashion Marketing and Management Free
6/2016 Social Marketing Is A Vital Part Of Your Post-Digital Transformation Forrester $
6/2016 Market Guide for Customer Journey Analytics Gartner $
5/2016 Advertising Mail Future Prospects in Five Scenarios USPS OIG Free
5/2016 Video Ads in Social Media: With a Full Slate of Ad Products, the Social Properties Take Aim at TV eMarketer Free
5/2016 Augmented Reality: Designing Immersive Experiences That Maximize Consumer Engagement Business Horizons $
5/2016 TubeMogul Quarterly Report Q1 2016 TubeMogul Free
5/2016 Moving from R&D to brand promotion: Building effective healthcare and pharmaceutical brands Warc Exclusive Free
5/2016 The Purpose-Built Experience CMO Council Free
5/2016 US Social Network Usage StatPack eMarketer Free
5/2016 A Design Process for a Customer Journey Map: A Case Study on Mobile Services Human Factors and Ergonomics in Manufacturing & Service Industries $
5/2016 Seeing the Forest for the Trees: Unified Analytics for Modern Marketing IDG Connect $
5/2016 Preventative Cancer Screening Direct Mail Program Response and Diagnosis Rates Value in Health Journal Free
5/2016 Brief: Email Can Work For B2B Financial Marketers Forrester $
5/2016 Lightweight Journey Mapping: The Integration of Marketing and User Experience through Customer Driven Narratives CHI EA '16 Proceedings of the 2016 CHI Conference Extended Abstracts on Human Factors in Computing Systems $
5/2016 Media Buyers in France See Changing Attribution Models as Risky eMarketer Free