Datesort ascending Title Publication Pay/Free
9/2016 Our Brain on Email: 11 Designs People Can’t Resist Emma Free
9/2016 Podcast: Finding and Activating Influencers Gartner Free
9/2016 The effectiveness of different forms of online advertising for purchase conversion in a multiple-channel attribution framework International Journal of Research in Marketing $
9/2016 What Video Ad Length Is Best on Facebook? eMarketer Free
8/2016 ‘It’s an illusion, but it looks real!’ Consumer affective, cognitive and behavioural responses to augmented reality applications Journal of Marketing Management $
8/2016 Attribution Is Becoming More of a Priority for Marketers eMarketer Free
8/2016 How to Balance Your Insource/Outsource Marketing Talent Mix Gartner $
8/2016 The Future Of Email Hinges On Context Forrester $
8/2016 Use Programmatic Media To Boost Branding Forrester $
8/2016 The Performance Advertiser’s Guide to Instagram Ad Roll Free
8/2016 Use Growing Mobile Payment, Shopping and Banking Adoption to Enhance User Experience Gartner $
8/2016 Ad Spending In Niche Channels Spells The End Of Online Advertising As We Know It Forrester $
8/2016 CMO Survey Report: Highlights and Insights CMO Survey Free
8/2016 Vendor Landscape: Marketing Measurement And Optimization Solutions The Marketing Measurement And Insights Playbook for 2016 $
8/2016 Getting Digital right Getting Digital Right Study Free
8/2016 Three Steps to Enrich the Customer Experience With Contextualized Communications Gartner $
8/2016 Embrace The New Marketing Performance Measurement Standard Forrester Free
8/2016 Prepare Your Multichannel Marketing for the Internet of Things Gartner $
8/2016 Measuring Video Ad Effectiveness Across Platforms eMarketer Free
7/2016 The Marketing Power of Pokemon Go and Other New, Unsaturated Marketing Channels HubSpot Free
7/2016 Social Technographics® Defines Your Social Approach And Tactics Forrester $
7/2016 Build A Case To Show Social's Value To Marketing And The Entire Enterprise Forrester $
7/2016 Email Marketing Is a Double Win for Customer Acquisition, Retention eMarketer Free
7/2016 2016 B2B Budget Plans Show That It's Time For A Digital Wake-Up Call Forrester $
7/2016 Retaining the primetime television audience European Journal of Marketing $