The case studies profiled here show how integrating various marketing methods – print, direct mail, digital, mobile, television, radio, email, telemarketing and social media – have helped organizations increase their return on investment (ROI) in a multi-channel world.

Currently most of the case studies use direct mail as the medium. We would like to expand this library to include case studies that use a variety of media and welcome your suggestions. If you would like to contribute a case study, please reach out through the Contact Us button.

 

Case Studies

Date Posted Titlesort descending Industry Marketing Channel
1/2017 "Tree in a Tube" Campaign Cultivated Leads Energy / Utilities Direct Mail
10/2016 Apparel Store Generated Over 900% ROI through Direct Mail Campaign Retail & Wholesale Direct Mail
10/2016 Auto Dealer Increases Automotive Sales to Customers with Lower Credit Scores Automotive Direct Mail
10/2016 Auto Shop Re-engaged Customers through Direct Mail Automotive Direct Mail
10/2016 Automotive Shop Gained Thousands in Revenue from Postcards Automotive Direct Mail
1/2017 Bank used Dimensional Direct Mail to Increase Sales Opportunities Finance / Insurance Direct Mail
10/2016 Beverage Company Increased its Distributers through Direct Mail Campaign Retail & Wholesale Direct Mail
5/2017 Board Game-Inspired Campaign Increases Repeat Purchases and Upsells Automotive Digital-Social Media, Mobile
10/2016 Business Uses Direct Mail to Expand Client Base in Motorcycle Accessories Industry Automotive Direct Mail
10/2016 Car Dealership Uses New Buyer, Personalized Packet to Increase Loyalty Automotive Digital-Social Media
10/2016 Direct Mail Generated Additional Patients for Dental Practice Healthcare / Pharmaceuticals Direct Mail
10/2016 Direct Mail Used to Increase Catering Services During the Holidays Food Service Direct Mail
10/2016 Eipper Realty Generated More Leads through Mail Campaign Real Estate Direct Mail
10/2016 Fuel Supplier Expanded Customer Base through Postcards Energy / Utilities, Maintenance Services, Retail & Wholesale Direct Mail
10/2016 Gaming Company Re-engaged Customers through Mailpiece Leisure / Entertainment Direct Mail
11/2016 Grocer Increased Sales through Enhanced Coupon Circulars Retail & Wholesale Direct Mail
10/2016 Grocer Used Customer Data to Create Marketing Profile for Each Store Location Retail & Wholesale Digital-Social Media, Direct Mail, Print
10/2016 Importer Used Direct Mail to Increase Sales Retail & Wholesale Direct Mail
10/2016 Insurance Agency Increased Revenues through Use of Direct Mail Finance / Insurance Direct Mail
10/2016 Insurance Agent Expanded Client Base in Competitive Personal Insurance Industry Finance / Insurance Direct Mail
10/2016 Insurance Company Expanded Client Base through Direct Mail Finance / Insurance Direct Mail
10/2016 Interactive Technology Used to Improve Bottled Water Sales Retail & Wholesale Digital-Social Media, Direct Mail, Mobile
10/2016 Investment Company Used Direct Mail to Grow Sales Finance / Insurance Direct Mail
10/2016 Jewelry Company Increased Awareness with Catalogs Retail & Wholesale Direct Mail
10/2016 Landscape Company Generated Thousands of Dollars Through Direct Mail Campaign Maintenance Services Direct Mail

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