Featured Research and Case Studies
50 Social Media Best Practices
Click to ReadFashion Apparel Company
Click to ReadNeuromarketing video: Your brain on advertising featuring Elissa Moses
Click to WatchWebinars and Events
The 2018 ANA Brand Activation Conference – Engage. Inspire. Impact. – highlights companies in a variety of industries and with varied budgets...
Featured Speakers: Joe Empert – AT&T Rupesh Kumar – Accenture. More info coming soon.
Hear from the best and brightest minds in the digital transformation of marketing, advertising, IT, services, and beyond. At past conferences, we’ve heard from amazing people like Hillary Clinton...
Media Channels
This website is designed as a resource to help companies and organizations access, share, and promote market research and case studies that can help them better understand how to optimize their marketing campaign strategy.

While consumers scroll through Facebook or send an email, there’s an opportunity to grab their attention.
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Technology may have its perks, but direct mail has a long history of success.
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Customers have way more purchasing avenues these days, but marketers can still advertise effectively.
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Creating an effective marketing strategy that represents an organization’s brand and meets business objectives is essential.
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Consumers just can’t put their phones down and marketers are taking advantage of this.
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Print marketing may be the traditional way of doing things, but it still works.
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If marketing to a large audience, television and radio may be the way to win.
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Research Categories

The moment to influence the consumer is the most crucial.
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When strategies have a goal, success will follow.
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Print, Digital, Mobile. Each channel serves a unique purpose to a marketing strategy.
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Each marketing channel plays a key role in a consumer’s purchasing decision.
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